Many real estate investors are not aware of the fact that there are two main types of real estate research
and representation: buy-side and sell-side. In a nutshell, agents who work for Investors produce buy-side research. Agents working exclusively for Sellers, on the other hand, typically produce sell-side research.
Because the aims of Buyer’s are different from those of Sellers, the type of research that an investor receives should be buy-side research. Intuitively, you may think that both sets of analysis would be similar but this seemingly logical conclusion is not necessarily an accurate one.
A Buyer’s primary aim is to successfully manage their real estate to meet their financial objectives. Buy-side research focuses on which properties will meet the investment objectives of their clients. Buy-side
research is helpful to investors because it identifies properties with long-term appreciation potential as
well as identifying properties that may not perform as well over time. Particular expertise is used in the
forecasting and underwriting of future cash flows and expenses. The research is generally independent and free from bias that might be caused trying to meet the needs of different client types.
The aims of most brokerage firms are sometimes compromised because they try to serve two different
client bases with the same set of financial research, even though there may be conflicting interest.
THE FOUNDATION GROUP BUYER’S ADVANTAGE:
The conundrum investors face is that the sell-side research they have relatively easy access to may not
be objective, but the buy-side research that may better suit their needs is unavailable to them. The
Foundation Group however provides a solution.
When you retain The Foundation Group to manage the purchase process and analyze the data, you
benefit from our independent buy-side analysis. We are able to provide sophisticated analysis that is
not underwritten with a Seller’s position.
By retaining The Foundation Group to perform these services, you bring unparalleled experience to
your side of the transaction and a level of comfort most investor’s tread forward without. As we credit
our retainer fees against commissions, which are typically paid by the Seller, the cost for the representation is often completely credited.
TMany real estate investors are not aware of the fact that there are two main types of real estate research
and representation: buy-side and sell-side. In a nutshell, agents who work for Investors produce buy-
side research. Agents working exclusively for Sellers, on the other hand, typically produce sell-side research.
Because the aims of Buyer’s are different from those of Sellers, the type of research that an investor receives should be buy-side research. Intuitively, you may think that both sets of analysis would be similar but this seemingly logical conclusion is not necessarily an accurate one.
A Buyer’s primary aim is to successfully manage their real estate to meet their financial objectives. Buy-
side research focuses on which properties will meet the investment objectives of their clients. Buy-side
research is helpful to investors because it identifies properties with long-term appreciation potential as
well as identifying properties that may not perform as well over time. Particular expertise is used in the
forecasting and underwriting of future cash flows and expenses. The research is generally independent
and free from bias that might be caused trying to meet the needs of different client types.
The aims of most brokerage firms are sometimes compromised because they try to serve two different
client bases with the same set of financial research, even though there may be conflicting interest.
THE FOUNDATION GROUP BUYER’S ADVANTAGE:
The conundrum investors face is that the sell-side research they have relatively easy access to may not
be objective, but the buy-side research that may better suit their needs is unavailable to them. The
Foundation Group however provides a solution.
When you retain The Foundation Group to manage the purchase process and analyze the data, you
benefit from our independent buy-side analysis. We are able to provide sophisticated analysis that is
not underwritten with a Seller’s position.
By retaining The Foundation Group to perform these services, you bring unparalleled experience to
your side of the transaction and a level of comfort most investor’s tread forward without. As we credit
our retainer fees against commissions, which are typically paid by the Seller, the cost for the representa-
tion is often completely credited.
THE VALUE OF INDEPENDENT RESEARCH:
In today’s volatile economic climate, independent buy-side research is critical to effective decision-
making. If you would like more information on how this process can be put to work for you, please contact
us to discuss your real estate goals.
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